Music And Meat

Austin company launches handcrafted guitars inspired by local barbecue joints

Austin company launches new guitars inspired by local barbecue joints

Moniker Guitars Texas BBQ Party December 2014 - Guitars Detail
A detailed look at a couple of Moniker's custom guitars. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - Black's Barbecue Family - Kent Black - Kevin Tully
Kevin Tully holds the Moniker guitar stained with Black's Barbecue sauce as he stands with Kent Black and his family, Barrett and Candice. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - Black's Barbecue - Kevin Tully
Danielle Thomas cuts the brisket as third generation pitmaster Kent Black looks on in horror. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - Black's Barbecue Brisket
Moniker Guitars teamed up with Black's Barbecue for a night of music, drinks and (of course) delicious mouthwatering brisket. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - Black's Barbecue
Pitmaster Kent Black serves up brisket and sausage to the eager partygoers. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - CultureMap Logo
The CultureMap logo can be found on the back of the special Texas Barbecue series guitar being given away through out website. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - Kevin Tully
Co-owner Kevin Tully tells the party crowd about the Kickstarter supporting their new Texas Barbecue guitar series. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - Micah Bruce - Matt Keiser
Moniker Guitars builders Micah Bruce and Matt Keiser. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - Adam Garner - Danielle Thomas - Hannah Casparian
Adam Garner, Big Green House founder Danielle Thomas and Hannah Casparian. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - Anthony da Costa - Laurie Gallardo
Musician Anthony da Costa and KUTX DJ (and music expert) Laurie Gallardo. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - Andrew Bennett - Nakia - Jessica Haggerty
Andrew Bennett, local singer Nakia and Jessica Haggerty. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - Theresa Jenkins - Cris Ramirez
Theresa Jenkins, senior executive director of the GRAMMY's Recording Academy of Texas and Cris Ramirez. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - The Octopus Project - Yvonne Lambert - Josh Lambert - Toto Miranda
Yvonne Lambert, Josh Lambert and Toto Miranda of The Octopus Project. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - Kevin Manchester - Patty Drew
Kevin Manchester and Patty Drew of The Wind and The Wave. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - Mat Hall - Mahshad Vakili
Mat Hall and Mahshad Vakili. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - Tje Austin - Amanda Garcia - Allen Davenport
Tje Austin, Amanda Garcia and Allen Davenport. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - Casey Thomas Murr - Adam Garner
Casey Thomas Murr and Adam Garner. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - Aaron Berkowitz - Danny Witte
Aaron Berkowitz and Danny Witte. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - Lance Keltner - Kevin Tully
Lance Keltner and Moniker Guitars co-owner Kevin Tully. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - Anthony da Costa
Anthony da Costa serenades the crowd on a Moniker guitar. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - Overview
Partygoers enjoy drinks from Deep Eddy, Dos Equis and Guns & Oil, eats from Black's Barbecue and music from Anthony da Costa Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - Listening Room
Attendees were invited to plug in Moniker Guitars and try them out in the Listening Room. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - Baines Kinnison
Baines Kinnison tests out a Moniker guitar. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - Nakia - Danielle Thomas
Singer Nakia and Big Green House founder Danielle Thomas in the paint room at Moniker. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - D'addario Strings
Attendees were given free D'Addario strings to take home with them at the end of the night. Photo by Nicole Raney
Moniker Guitars Texas BBQ Party December 2014 - Guitars Detail
Moniker Guitars Texas BBQ Party December 2014 - Black's Barbecue Family - Kent Black - Kevin Tully
Moniker Guitars Texas BBQ Party December 2014 - Black's Barbecue - Kevin Tully
Moniker Guitars Texas BBQ Party December 2014 - Black's Barbecue Brisket
Moniker Guitars Texas BBQ Party December 2014 - Black's Barbecue
Moniker Guitars Texas BBQ Party December 2014 - CultureMap Logo
Moniker Guitars Texas BBQ Party December 2014 - Kevin Tully
Moniker Guitars Texas BBQ Party December 2014 - Micah Bruce - Matt Keiser
Moniker Guitars Texas BBQ Party December 2014 - Adam Garner - Danielle Thomas - Hannah Casparian
Moniker Guitars Texas BBQ Party December 2014 - Anthony da Costa - Laurie Gallardo
Moniker Guitars Texas BBQ Party December 2014 - Andrew Bennett - Nakia - Jessica Haggerty
Moniker Guitars Texas BBQ Party December 2014 - Theresa Jenkins - Cris Ramirez
Moniker Guitars Texas BBQ Party December 2014 - The Octopus Project - Yvonne Lambert - Josh Lambert - Toto Miranda
Moniker Guitars Texas BBQ Party December 2014 - Kevin Manchester - Patty Drew
Moniker Guitars Texas BBQ Party December 2014 - Mat Hall - Mahshad Vakili
Moniker Guitars Texas BBQ Party December 2014 - Tje Austin - Amanda Garcia - Allen Davenport
Moniker Guitars Texas BBQ Party December 2014 - Casey Thomas Murr - Adam Garner
Moniker Guitars Texas BBQ Party December 2014 - Aaron Berkowitz - Danny Witte
Moniker Guitars Texas BBQ Party December 2014 - Lance Keltner - Kevin Tully
Moniker Guitars Texas BBQ Party December 2014 - Anthony da Costa
Moniker Guitars Texas BBQ Party December 2014 - Overview
Moniker Guitars Texas BBQ Party December 2014 - Listening Room
Moniker Guitars Texas BBQ Party December 2014 - Baines Kinnison
Moniker Guitars Texas BBQ Party December 2014 - Nakia - Danielle Thomas
Moniker Guitars Texas BBQ Party December 2014 - D'addario Strings

Austinites adore many things including, but not limited to, breakfast tacos, beer, dogs and being outdoors. But is there anything we love more than barbecue and music? Probably not.

For its newest line of custom-made guitars, Austin-based Moniker Guitars is taking our barbecue-and-music love affair even further. Started in 2012 by co-owners Kevin Tully and Dave Barry, Moniker is a web-based business that allows customers to build one-of-a-kind specialty guitars.

Via Kickstarter, the company is launching its Texas BBQ Series, which pays homage to the national cuisine of Texas with custom-made guitars inspired by the famous barbecue joints that call the Austin area home. 

Moniker uses specialty wood, antiqued hardware — and even real Black's barbecue rub — to handcraft guitars that sound like heaven and look like Texas. 

 Hoping to capture the gritty aesthetic of places like Black's Barbecue, Stubb's and Iron Works, the crew uses specialty wood, antiqued hardware — and even real Black's barbecue rub — to handcraft guitars that sound like heaven and look like Texas. (Which may in fact be the same place.)

Moniker hopes to use the funds from its Texas BBQ Series and Kickstarter to branch beyond its South Austin warehouse.

"We love when our customers purchase our guitars through our website, but to grow our business we want to have select retailers across the country working ... face to face to design the perfect Moniker guitar," explains the company. Moniker plans on using the funds to establish a network of interested retailers, attend trade shows and travel.

So why barbecue? "The inspiration for the project comes from wanting to build a guitar that captures the Austin aesthetic — a little worn, a little dusty, and natural looking with wood grain and earthy colors," explains Moniker co-owner Kevin Tully.

"We latched on to the 'BBQ' theme because barbecue is another part of Austin that we love and, of course, barbecue is a little sloppy, a little messy and conjures up images of wood and other natural elements in the process."

On Tuesday, December 9, the local music community (and its adoring supporters) gathered in celebration of this uniquely Austin endeavor. Hosted by Big Green House and CultureMap, the party featured barbecue from Black's Barbecue (including a very special appearance from third generation pitmaster Kent Black), drinks from Deep Eddy, Guns & Oil and Dos Equis — and multiple impromptu jam sessions featuring Moniker guitars. 

Spotted among the crowd were Austin music mavens including Nakia, The Octopus Project's Yvonne Lambert, Toto Miranda and Josh Lambert, Danielle Thomas of Big Green House, KUTX's Laurie Gallardo, Senior Executive Director of Recording Academy of Texas Theresa Jenkins, and The Wind and the Wave's Patty Jenkins and Kevin Manchester.

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Moniker Guitars is currently auctioning off a donated guitar via CultureMap. Part of the Texas BBQ series, the company used real Black's barbecue sauce to create the color. For more information, please go here