This Is Epic

Epic Austin brand deemed one of the most innovative in America

Epic Austin brand deemed one of the most innovative in America

Epic Provisions protein bar flavors Austin brand
Epic Provisions offers tasty, nutritional bars and bites in a variety of unique flavors. Epic Bar/Facebook

Each year, CircleUp unveils the most innovative companies in America, and the 2015 roundup includes one epic local brand.

The 25 most innovative companies, which were revealed by Forbes, were selected by a group of industry professionals from a preliminary list of online submissions. These brands, says CircleUp, are redefining key aspects of our lives, such as how we eat and what we wear. The lineup that's dominated by companies that promote clean eating, active lifestyles and social awareness includes an Austin brand that embodies all three: Epic Provisions.

According to CircleUp, Epic Provisions is disrupting a market overrun by processed foods and leading a movement towards health-conscious snacking. The local company offers simple protein bars and snacks that are rich in nutrients and quality ingredients, heralding the paleo diet philosophy before it became one of the most popular dietary trends of the past few years.

Each Epic bar features organic, grass-fed meats without controversial additives such as grain, soy and dairy. Combine the guilt-free ingredients with unique flavors like Bison Bacon Cranberry, Chicken Sriracha and Pulled Pork Pineapple, and you have treats that are healthy and tasty.

Since Epic Provisions' founding by Taylor Collins and Katie Forrest in 2012, the company has grown to include a wide-range of meaty products, including shareable bites and trail mixes. Epic's snacks are now available at big-name retailers like Whole Foods Market and REI.