Rising to the occasion

Farmers market favorite whips up new Parisian bakery in East Austin

Farmers market favorite whips up new Parisian bakery in East Austin

Julie Myrtille Bakery
Julie Myrtille Bakery gives the farmers market fave a permanent home. Photo by Amanda Hartfield
Julie Myrtille Bakery
Myrtille also makes a line of preserves. Photo by Amanda Hartfield
Julie Myrtille Bakery
Myrtille worked with business manager Melanie Roy on the design. Courtesy photo
Julie Myrtille Bakery
Savory treats like brioche will be on the menu. Photo by Amanda Hartfield
Julie Myrtille Bakery
The offerings include classics like crepes and crumbles. Photo by Amanda Hartfield
Julie Myrtille Bakery
Julie Myrtille Bakery
Julie Myrtille Bakery
Julie Myrtille Bakery
Julie Myrtille Bakery

East Austin’s bustling Springdale General development is about to get a sweet new addition. Farmers market favorite Julie Myrtille Bakery is opening its first brick-and-mortar on December 4.

The tiny shop at 1023 Springdale Rd. aims to bring a taste of Paris to the Capital City. Before moving to Austin in 2016, Myrtille established herself as a pastry darling, leading to being the youngest female chef to be inducted into the Academie Culinaire de France, one of the oldest and most prestigious organizations in the culinary industry, in 2017.

Her considerable skills will be on full display at the highly anticipated east side shop, which will feature her innovative spins on French classics like croissants, cannelés, madeleines, quiche Lorraine, pain Suisse, and brioche. Ingredients will be sourced locally whenever possible.

“I define my work as a constant search for the right balance between taste, textures and turning up,” says Myrtille in an October 31 release. “I want my creations to be light and balanced and respectful of the rhythm of seasonal fruits while allowing people to rediscover the forgotten tastes. As a sustainable bakery, we also believe in making healthy, responsible choices that have a better impact both socially and environmentally.” 

Anyone who has seen her artfully decorated farmers market booths will not be surprised that the chef had a hand in the design of the storefront. Myrtille worked with business manager Melanie Roy and Parisian firm ACB Architectes & Associés to instill personality into the industrial space.

“When designing the storefront, I imagined a welcoming space that feels like a French country kitchen to immerse everyone in an intense authentic French gourmet experience,” she explains. “We hope that people who visit get the sense that they’re in a small corner of East Austin with Parisian flair and memorably delicious treats.”

Although opening a standalone store will undoubtedly keep Myrtille busy, she has no plans to abandon her pop-up operations at Texas Farmers’ Market at Mueller, SFC Farmers’ Market Downtown, SFC Farmers' Market at Sunset Valley, Farmers Market at Lakeline Mall, and Bee Cave's Lone Star Farmers Market. The brick-and-mortar will be open Tuesday through Sunday, 7 am-2 pm.