That's the ticket
With all these streaming subscriptions, it’d be nice to get out into the real world now and then. But taking initiative can be challenging, especially when weighing a $20 door cover against a band that just isn’t that high on your list. FestivalPass, an Austin-based service launched earlier this year, simplifies that decision and is positioning itself during the holidays as the perfect gift for active lovers of music, comedy, and more.
FestivalPass calls itself the “world’s first live events subscription service,” and a Google search using the phrase proves how rare the concept is. The cutting-edge idea provides access to more than 80,000 events and 600,000 hotels across the globe via a points system. Points must be budgeted, but the platform provides the nudge to get out there for those who want to commit, plus deals and no added fees. (There’s no gift like freedom from Ticketmaster.)
Events stretch from the Capital City to New York City, Las Vegas, and abroad. They are divided into music, theater, comedy, film, sports, and “other,” covering everything from routine games to poetry readings. And these are not bargain bin events — one of the service’s biggest pulls is Austin City Limits Music Festival day and weekend passes.
Members might see music by Modest Mouse or Herb Alpert, storytelling by The Moth or Rupi Kaur, comedy by Kevin Hart, and classic annual events like the Radio City Christmas Spectacular. Just one Friday in Austin this December shows nine separate events, including classical bluegrass virtuosos Bela Fleck and Punch Brothers at the Paramount Theatre, and Ballet Austin’s The Nutcracker at the Long Center for Performing Arts.
In addition to discounts, the monthly credits system makes for great discovery opportunities. It's analogous to platforms like ClassPass that encourage members to try new gyms and sports at no risk simply to clear credits, except that FestivalPass points don’t expire. The system makes recommendations — which are trustworthy, if the above lineup is any indication — and sometimes provides early access to partner events.
“This is a unique opportunity to gift your special someone (or yourself) a year of unforgettable live event experiences,” says founder Ed Vincent in a release. “Your loved one gets to choose what events they want to go to and will think of you while they are creating unforgettable memories.”
Annual passes come in three tiers, from the $210 Gold Pass to the $1,080 Founders Pass, and subscribers get up to 1,080 credits to redeem for tickets on the platform, according to a release. Memberships can be purchased online at festivalpass.com.