Sonic Boost
Musical gala spotlights 20 Austin acts including Nemegata, Quentin Arispe
On January 18, charitable organization Sonic Guild will award $150,000 in grants to 20 deserving local bands and solo artists at the Sonic Guild Ball. For the first time ever, tickets are available to the public for this ceremony and show.
This is the 11th year this organization has supported the Austin music scene, though readers might know the organization by its previous name, Black Fret. This public charity is headquartered here in Austin and is on a mission to support artists here (as well as in Seattle and parts of Colorado, now) with a publicly available annual membership.
In return for annual dues, members get to see a bunch of shows and attend private events; and their memberships support local music with grants. Over these years, the group has awarded grants and payments to local musicians, venues, and music businesses totaling over $6 million.
This year's grant recipients are:
- Rob Baird
- West 22nd
- Cactus Lee
- The Point
- DAIISTAR
- Parker Woodland
- Nemegata
- Deer Fellow
- Elijah Delgado
- Grocery Bag
- Quentin Arispe
- Shelley King
- Geto Gala
- Next of Kin
- promqueen
- Lew Apollo
- S. L. Houser
- Harvest Thieves
- TV's Daniel
- Stella and the Very Messed
These artists were selected through a year-long process where Sonic Guild members, advisors, and prior grant recipients nominated, lobbied for, and finally voted on their favorite artists.
These 20 winners will receive not only grants at the upcoming Sonic Guild Ball, but also mentoring, and will be paid for any performance they do for Sonic Guild audiences in the future. In fact, half of the awarded bands will be performing at the ball itself.
In between performances there will be videos and live testimonials telling the stories of how past grant winners have used their funds to boost their music careers with album recordings, tours, instruments, and more.
“Naming these 20 2024 Sonic Guild Artists puts us at over 200 individual acts we have recognized with a Sonic Guild grant,” said co-founder and Executive Director of Sonic Guild Austin Matt Ott in a press release. “Every member that joins Sonic Guild sends a powerful message to our city’s musicians that their contributions to our culture matters. We must support our music scene as our great city grows to make sure it thrives for generations to come.”
The 2024 Sonic Guild Ball will be held at the Long Center for the first time ever. Individual public tickets are available online and range between $24 and $130 depending on the seat.
Austinites can also become members of Sonic Guild and have access to more than 30 live shows this next season, and will get to vote for the lucky artists that will be awarded with grants at next year's Sonic Guild Ball.