Eric Silverstein shares his experience of growing The Peached Tortilla from a single food truck to a full-service catering business, three brick and mortar restaurants, and two food trucks. Silverstein will share his insights on the inspiration behind his first food truck, the biggest challenges of owning and operating a food truck in Austin, how to build a brand that sticks, and how to expand your business into a food empire.
Eric Silverstein shares his experience of growing The Peached Tortilla from a single food truck to a full-service catering business, three brick and mortar restaurants, and two food trucks. Silverstein will share his insights on the inspiration behind his first food truck, the biggest challenges of owning and operating a food truck in Austin, how to build a brand that sticks, and how to expand your business into a food empire.
Eric Silverstein shares his experience of growing The Peached Tortilla from a single food truck to a full-service catering business, three brick and mortar restaurants, and two food trucks. Silverstein will share his insights on the inspiration behind his first food truck, the biggest challenges of owning and operating a food truck in Austin, how to build a brand that sticks, and how to expand your business into a food empire.
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