Hey Alexa, Where is HQ2?

Speculation roars after Super Bowl ad hints at Austin for Amazon HQ2

Speculation roars after Super Bowl ad hints at Austin for Amazon HQ2

Amazon Alexa Super Bowl Ad
Could this be one of the Mayfield Park peacocks? Photo via Amazon

KVUE — Amazon’s Super Bowl ad has people wondering if the company dropped a big hint about which city it will pick for its second headquarters.

The ad featured during the Super Bowl shows Amazon’s personal assistant device “Alexa” losing her voice while delivering the weather in Austin. In a Texas Monthly article about the ad, they speculate that the peacocks Anthony Hopkins is feeding could reference the peacocks roaming wild at Mayfield Park in Austin. They also note that perhaps it's not illness but Central Texas' loathed cedar fever that's causing Alexa to lose her voice. 

In January, Amazon said Austin was one of 20 cities it is considering for its second headquarters out of 238 bids from cities across North America. Some people are pushing the company to choose Austin because of the $5 billion investment HQ2 promises, along with jobs for 50,000 employees and average annual salaries of $100,000.

Amazon is expected to announce its final decision in 2018.

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