In anticipation of this year's fifth annual Tyler's Dam That Cancer fundraiser, Tyler's will host the first-ever Glow Paddle ATX in partnership with Austin Paddle Sports to raise funds and awareness for The Flatwater Foundation, which helps provide access to mental health care for families and individuals struggling with cancer.

On Friday, May 9, Glow Paddle ATX will take off at 8 pm from the new Southshore SUP Dock on Lady Bird Lake. Glow paddlers will make their way upstream to the Congress Bridge, where they will turn around and head back to the Southshore SUP Dock (a grand total of 3.5 miles). Paddlers are encouraged to wear their wackiest, brightest paddling attire (glow sticks and light up accessories encouraged), and will each receive a limited edition Tyler's glow in the dark t-shirt. Glow Paddle ATX welcomes participants to paddle their own kayaks, canoes and stand-up paddleboards. Additionally, Austin Paddle Sports will provide standard and glow stand-up paddleboards for rent at Glow Paddle ATX registration.