Residents living in Austin's well-to-do suburbs Cedar Park and Round Rock aren't stressing about stretching their holiday spending this year, according to a new report from WalletHub.
Cedar Park gift givers are expected to spend a whopping $3,028 on their festive presents, says WalletHub's 2025 "Holiday Budgets by City" report. Cedar Park ranked No. 31 in the report's list of U.S. cities with the largest holiday budgets.
To determine the U.S. cities with the biggest holiday budgets, WalletHub's experts compared 558 cities across five categories: Income, age, a debt-to-income ratio, residents' monthly income-to-monthly expenses ratio, and their savings-to-monthly expenses ratio.
According to the study's methodology, a consumer is considered to be in a "comfortable financial position to engage in holiday spending if they have: 1) enough emergency savings to cover at least six months of expenses and 2) a debt-to-income ratio smaller than 22 percent for a renter or 43 percent for a homeowner."
Cedar Park's current holiday budget is just $98 higher than it was in 2024, and it's also much higher than the $2,354 projected budget from the 2023 report.
Residents living in Cedar Park's festive neighbor Round Rock are expected to spend $2,641 on their holiday gifts this year, or $103 more than last year. According to WalletHub's ranking, this North Austin suburb has the 47th largest holiday budget nationwide in 2025.
Compared to its wealthy neighbors, Austin residents are expected to rein in their spending when compared to last year, the report revealed. Austin proper ranked 130th on the list with a $1,786 projected holiday budget this year, or $119 less than last year's budget.
Regardless of the dollar amount, Austinites should pay attention to their spending and pick a budget that works for their financial situation, experts say. The National Retail Federation expects holiday sales to surpass
$1 trillion this year, and the report warns credit card debt is a major challenge faced by many Americans as they plan their holiday shopping sprees.
"The holidays bring plenty of joy, but they can also spark seasonal stress, much of it tied to overspending," the report's author wrote. "In Q3 2025, the average household carried $10,227 in credit card debt, up 2.3 percent from the year before, according to WalletHub data. Adding holiday shopping on top of that can quickly increase the financial strain, especially if balances roll into the new year."
The three U.S. cities that boast the loftiest holiday budgets are Palo Alto, California (No. 1); Mountain View, California (No. 2); and Newton, Massachusetts (No. 3). Palo Alto residents are expected to spend nearly $4,500 on their Christmas gifts this year, with the latter cities budgeting for $4,266 and $4,069, respectively.
Other Texas cities that ranked among the top 100 biggest holiday spenders include:
- No. 4 – Flower Mound ($3,941)
- No. 12 – Frisco ($3,491)
- No. 19 – Pearland ($3,277)
- No. 20 – The Woodlands ($3,265)
- No. 22 – Sugar Land ($3,191)
- No. 28 – Allen ($3,055)
- No. 34 – League City ($2,997)
- No. 40 – Plano ($2,812)
- No. 55 – McKinney ($2,502)
- No. 56 – Carrollton ($2,498)
- No. 82 – Richardson ($2,146)
- No. 96 – North Richland Hills ($1,985)