Texas-born country music legend Willie Nelson is reuniting with lifestyle icon Martha Stewart and rapper Snoop Dogg for a herb-friendly 4/20 campaign with lighter brand BIC.
The three celebrities will each lead mood-setting segments during BIC's "Slow Burn Sessions" on YouTube, comprising of 4 hours and 20 minutes of content that will let viewers relax in whatever way they choose, with or without Mary Jane.
Starting at 4:20 pm on April 19, viewers can tune in to Bic's YouTube channel to check out the exclusive content. It's not known exactly what Willie will do for his segment, but a press release says the sessions will provide "a slow, satisfying burn to the 420 weekend."
The laid-back campaign is sponsored by BIC EZ Reach lighters; Willie previously teamed up with the iconic duo for a cheeky virtual scavenger hunt for the product back in 2023.
In a release, the Texas native himself promised the upcoming holiday will be "a very chill time," while Stewart rejoiced in being able to collaborate once more with the music stars for the project.
"It's been so fun to partner with my good friends at BIC to spread some holiday cheer ahead of 420," Stewart said. "The BIC EZ Reach lighter is my tried and true pot accessory — fondue pot, that is…"
For as closely tied together as Matt Damon and Ben Affleck are, it might come as a surprise how few times they’ve led a movie together. They’ve appeared alongside each other in Good Will Hunting, The Last Duel, and Air, but the only time they were on equal footing in a story was Kevin Smith’s Dogma. So the fact that they are the two true stars of the new Netflix movie The Rip makes it a rare opportunity for the longtime friends to square off against each other.
Damon and Affleck play Lt. Dane Dumars and Detective Sgt. J.D Byrne, respectively, the two highest ranking members of a Miami police department squad that specializes in drug and drug money raids. A tragedy to begin the film already has the team — which includes Detectives Mike Ro (Steven Yeun), Numa Baptiste (Teyana Taylor), and Lolo Salazar (Catalina Sandina Moreno) — on edge, with the FBI and DEA breathing down their necks.
Going off a tip, Dumars gathers the team to raid a house in nearby Hialeah that is supposed to have a stash of a relatively small amount of money. But when they get to the house occupied only by Desiree Molina (Sasha Calle), they soon discover that there’s close to $20 million there instead. The team, required by law to count the money on site, must not only fight the urge to skim a little off the top for themselves, but also worry about the Cartel and other agencies that might want a slice of the pie.
Written and directed by Joe Carnahan, the film is a surprisingly effective crime thriller made even better by its high-quality cast, which also includes Kyle Chandler as a DEA agent. The story is designed for the audience to not know who’s trustworthy until the last possible second, and the various twists and turns it takes are well done, with barely a hint of narrative cheating.
Taking place entirely at night, the mood is set right from the start, with the only surprise being that Carnahan didn’t add in rain for extra effect. He keeps things tense with a number of subtle elements, including having the house located in a seemingly deserted cul-de-sac. This allows for the characters to remain on high alert at all times, with anything out of the ordinary — an unexpected noise, a flashing light, etc. — adding to the stress of the situation.
The only element that could have used a bit more of a punch-up is the characterization. The story is set up to cast suspicion on almost everybody, making it tougher to understand exactly what type of person each of them is. As the two leads, more time is spent with Dumars and Byrne, leaving everyone else with slightly underwhelming arcs. It’s to the credit of the actors that everyone else below Damon and Affleck is still compelling.
Damon and Affleck play their sometimes friendly, sometimes adversarial roles well, showing an ease together that’s a result of their friendship and the acting skills they’ve honed over 30+ years. Taylor, an Oscar hopeful for One Battle After Another, and Oscar nominee/Emmy winner Yeun have a pedigree that elevates their supporting roles. Chandler, Moreno, and Calle each get just enough to demonstrate why they were cast in their respective roles.
Damon and Affleck have had their individual ups and downs throughout their careers, but when they choose to work together, the results are usually good-to-great, as they are in The Rip. It’s a different take on a crime thriller that features a story that will keep viewers guessing until the very end.