SXSW News

Russell Brand and more big names announced as part of SXSW Convergence programming

Russell Brand & more big names announced as part of SXSW Convergence

Russell Brand
Comedian and author Russell Brand. Russell Brand/Facebook
Cam Newton
Cam Newton. Cam Newton/Facebook
James Frey
James Frey. James Frey/Facebook
Brian Grazer
Movie producer Brian Grazer. Courtesy of Wikipedia user Dan Shankbone
Tyler Oakley
Tyler Oakley. Tyler Oakley/Facebook
Russell Brand
Cam Newton
James Frey
Brian Grazer
Tyler Oakley

On Thursday, SXSW announced the first round of Convergence Programming for the 2015 festival, including an interview with Russell Brand and a panel with Brian Grazer.

Categories that fall under the umbrella of Convergence Programming include SXSW Comedy, SXsports, Future of TV, Digital Domain, a variety of different meet-ups and the Featured Sessions. While Convergence Programming happens throughout the entire week of SXSW, Convergence Day — where Interactive, Music and Film overlap — will occur on Tuesday, March 17. 

Thus far, Featured Sessions include a panel with movie producer Brian Grazer and author Charles Fishman and an interview between comedian Russell Brand and analyst Brian Solis. The other themed categories will embrace a variety of different subjects, from the intersection of music and technology, to sports and the media landscape, to stand-up performances from professional comedians.

Unlike most of SXSW programming which is limited to specific badgeholders, all Convergence Programming is open to multiple badge types. As an added bonus, music badgeholders will be treated to "Film Access" for the first time this year. All of the movie screenings in the "24 Beats Per Second" category will open to Film, Gold, Platinum and Music attendees.

Additional speakers and panelists for 2015 include author James Frey, quarterback Cam Newton, soccer player Megan Rapinoe, YouTube sensation Tyler Oakley, sports icon Rich Eisen and more. For the entire list of Convergence Programming, check out the SXSW website.

SXSW 2015 takes place March 13 through March 22.