Recipe for success

Austin burger blogger rises as new star of popular Food Network show

Austin burger blogger rises as new star of popular Food Network show

Ali Khan Spring Baking Championship
Ali Khan talks to a contestant on the Food Network's Spring Baking Championship. Photo courtesy of Food Network

Austin’s own Ali Khan is blowing up. The burger blogger-turned-television personality was back in his east side neighborhood recently on a brief stopover while shooting the fifth season of his Cooking Channel series, Cheap Eats.

Recently, Khan sat down with CultureMap for a cup of coffee and a chat about his new stint on the Food Network show, Spring Baking Championship. To be fair, he was sipping on a Topo Chico. The energy and enthusiasm this man has for all things food and travel already burns brightly, so the addition of caffeine, he admitted, might have been too much to handle.

“You know how some people cook [their way] through cookbooks? I ate [my way through] guidebooks trying restaurants," explains Khan. The Los Angeles transplant, who moved to Austin two an a half years ago with his wife and young son, spent the previous 20 years in L.A. hustling around the city, eating, and writing. "That was part of my education in food because I didn’t work in kitchens. I visited dining rooms.”

Upon arriving in Austin (“I went from one land of tacos to another land of tacos,” he says), his career took off when he landed the gig hosting Cheap Eats on the Cooking Channel. The show sends Khan to different cities around the country, challenging him to find four meals’ worth of delicious and authentic local cuisine for just $35. 

As if starring in his own TV show wasn’t keeping him busy enough, Khan is set to appear as the host on the fourth season of Food Network’s Spring Baking Championship (premiering Monday, March 12 at 8 pm). SBC is a competition show where bakers at every level — from Culinary Institute of America-trained chefs to home baking amateurs — compete for a $50,000 cash prize and the coveted title.

“This is a fun format for me,” says Khan. “When you’re doing a Spring Baking Championship, you’re not talking about a slice of pie for $5 like on Cheap Eats. You’re talking about the best of the best in terms of flavor. It’s gotta be beyond delicious. The time constraints really show off who can be as creative as they can be on their toes, and who’s technique can really shine through. Spectacle is big, too. It’s really about display. It’s sculpture.”

While Khan’s television star continues to rise, his blog that helped start it all, Bang for Your Burger Buck, is still going strong. Although he's not in Austin as much as he used to be, the globetrotting gastronome makes the most of his time at home.

“I’m going to la Barbecue for lunch,” he says before launching into the fine intricacies of what makes the perfect smoked brisket. He acknowledges that his ongoing quest to find the best food in the country — cheap or otherwise — is a quixotic one.

“Just because Eater comes up with a ten best list doesn’t mean you’re gonna like it. It’s still a subjective experience," he muses. "At the end of the day you have to be honest with what you like.”