Austin's first Legacy Business Month preserves longtime faves like Waterloo Records and BookPeople
Just about every Austinite knows that Old Austin is disappearing. Sometimes businesses can't keep up with the growing financial demands, and sometimes a niche business reaches an uncommonly long lifespan — but even then, a sleek corporation often takes its place.
To combat this turnover, heritage nonprofit Preservation Austin is hosting its first-ever Legacy Business Month (LBM), drawing attention to some of Austin's oldest, most successful businesses. On October 5 at a kickoff party at Zilker Taproom, Councilmember Jose Velasquez and Assistant to Mayor Kirk Watson Joe Cascino will present the City Council's official proclamation that the month of October is Legacy Business Month.
Preservation Austin offers its own definition of a legacy business: "A beloved local establishment open for 20 years or more that anchors a community and epitomizes classic cool."
By those marks, it has designated 13 Austin entities as "legacy businesses":
- Waterloo Records
- Green & White Grocery
- Paramount Theatre
- Deep Eddy Cabaret
- Peter Pan Mini-Golf
- The Driskill
- Carousel Lounge
- Broken Spoke
- Playland Skate Center
- Quality Seafood
- The Herb Bar
If you haven't heard of some of these, you're not alone. Even some people who care for these establishments couldn't tell you the last time they've been through their doors, so a "passport" should help get them back into Austinite's weekly rotations. A purchase at one of the businesses results in a passport stamp, which passport holders can use to compete for prizes.
Austinites can collect any prizes they win at a wrap party on October 30 at The Historic Victory Grill, from 7-9 pm.
But first things first: The kickoff party on Thursday features a limited edition LBM beer by Zilker Brewing Company, custom prints by GRZ Monsters, and music by Queer Vinyl Collective. Passports will be available for pickup at BookPeople and Zilker Brewing, but a photo booth at the kickoff party will hook visitors up with fun passport photos.
More information about Legacy Business Month is available at preservationaustin.org.