Ethical Austin accessories brand debuts flagship storefront
Ethical online accessories brand Purse & Clutch is going brick-and-mortar with a new flagship store in South Austin. The shop, located on South Lamar Boulevard in the space that formerly housed boutique Blue Lux, gives shoppers a chance to experience the ethically made, small-batch handbags (and more) first-hand.
“This location makes sense for us,” says Jen Lewis, Purse & Clutch founder and executive director. “We believe that our values of transparency and human rights are shared values with the community in Austin and we’re proud to offer high-quality, interestingly designed, and reasonably priced options to people who really care how things are made.”
All items are hand-crafted by skilled artisans from Guatemala and Ethiopia using organic and ethically-sourced materials built to endure season after season. The brand’s debut collection features handbags, pillows, leather accessories, and more in modern, timeless designs that fit different styles and budgets.
Purse & Clutch also aligns with Austin’s culture of buying local, unique goods. “People in Austin really want to showcase their own style on their terms,” Lewis says. “Our small-batch production means that you’re one of only 50 or so people who own a particular bag instead of carrying the same handbag as everyone else. You actually get to define your own style.”
The new storefront is in its soft opening phase for the next month and will celebrate a grand opening on Saturday, August 19, during regular store hours. Guests to the grand opening can shop the brand’s upcoming fall collection, sip whiskey cocktails, and get an exclusive look at the production process.
Purse & Clutch is open for business seven days a week at 4477 S. Lamar Blvd., Suite 590.