Taking root in North Austin

Massive North Austin mixed-use project takes root near new Apple campus

Massive North Austin mixed-use project roots near new Apple campus

7700 Parmer
7700 Parmer is already home to big-name tech companies. Photo courtesy of 7700 Parmer

Northwest Austin’s booming tech corridor is about to grow even more.

A 129-acre office campus adjacent to Apple’s $1 billion office campus, currently under construction on West Parmer Lane, plans to add 800,000 square feet of office space, along with 1,800 apartments, 80,000 square feet of retail, and a 340-room hotel.

The existing office campus, called 7700 Parmer, is currently occupied by A-list tech tenants such as PayPal, eBay, Electronic Arts, and Polycom. Amenities include a 540-seat food hall, a daycare center, a preschool, a fitness center, an outdoor running trail, indoor volleyball courts, and outdoor basketball courts.

The mixed-use redevelopment project will push total square footage at the site past 3 million, including 1.7 million square feet of office space. By comparison, the Domain complex in North Austin encompasses more than 5 million square feet of office, retail, restaurant, hotel, and residential space.

The first phase of the Parmer project — including two office buildings and a 300-unit apartment building, as well as some retail space — will get underway in late 2021 or early 2022, according to the developer, Hallandale Beach, Florida-based Accesso Partners.

On December 10, the Austin City Council approved a zoning change that paved the way for the redevelopment, which once was leased entirely by Motorola offshoot Freescale Semiconductor.

Accesso Partners owns the campus at 7700 W. Parmer. Marc Bellet, Accesso’s director of asset management and national director of development, says Northwest Austin’s ongoing transformation from suburban locale to tech hub “has created strong demand for the types of housing, recreation, and hospitality assets that draw top talent.”

“Between Apple’s upcoming campus and the master-planned development that is expected to take shape on the 7,000-acre Robinson Ranch, we believe we are at the forefront of a transformation that will create a world-class destination, serving as a vital cornerstone of the community,” Bellet says in a December 10 release.

The super-sized Parmer development will complement two Apple office campuses that eventually could be buzzing with more than 20,000 employees.

The future Apple campus, at 6900 W. Parmer Ln., initially will house 5,000 employees and eventually will be able to accommodate 15,000 employees. Apple’s new 3 million-square-foot campus is expected to open in 2022, and will also include a 195-room hotel. About 7,000 people already work at Apple’s nearby office campus, located at West Parmer Lane and Riata Trace Circle.