Drafthouse Perks
Party like the Aztecs: Enter to become one of the Alamo Drafthouse's 400 Rabbits
- 400 Rabbits
In Aztec legend, the rabbit goddess Mayahuel nourished her 400 children with the sap of the agave, the primary ingredient of pulque and modern day tequila.
When tequila aficionado Bill Norris came on as the new Beverage Director for the Alamo Drafthouse, he was granted complete artistic freedom for the concept bar at the new Slaughter Lane location. He named his craft tequila bar the 400 Rabbits Lounge in honor of the drunken bunnies from ancient legend.
And now it's your chance to join in the inebriated fun as one of the Alamo's anointed 400 Rabbits. For one year, each of the 400 lucky Austinites chosen to join the VIP perks program will receive:
- 20% discount on all food and beverage at the 400 Rabbits Lounge
- Invites to special events and tastings
- 400 Rabbits swag including: a designation key tag and t-shirt
- Member recognition online and in the 400 Rabbits Lounge
- Other chances to win great prizes
Needless to say, if you love delicious food and handmade signature cocktails, you'll want to be one of the goddess' offspring. Over the next two months, Alamo lovers will be able to enter a handful of exciting contests to earn their spot in the year-long VIP club.
Or... You could win one of CultureMap's five exclusive automatic Rabbits spots!
All you have to do is snap a photo of you with your favorite drink or dish at 400 Rabbits and post the picture on the CultureMap Facebook page. (Make sure you like the CultureMap page first so your name shows up!) Winners will be chosen on Monday, Mar 19.