The owner of a well-known Rainey Street watering hole is moving into downtown with a buzzy new concept. On Tuesday, Michael Icenhauer of Icenhauer's announced plans for Sellers, coming to the Warehouse District this fall.
"The Warehouse District has long been a place for the best of Austin nightlife. We are looking forward to being a part of that while raising the bar and bringing something unique and exciting to the area," Icenhauer said in a statement. "The Sellers customer experience will be sophisticated, but with the Texas friendliness that everyone expects."
Sellers will take over the 5,800-square-foot venue at 213 W. Fourth St., most recently occupied by Castro's Warehouse. Patrons can expect the "underground feel of a 1970s basement," courtesy of the Michael Hsu Office of Architecture. Think brass accents, dark wood, and velvet. Mixed drinks will be complemented by live music programming. A separate space will play host to private events.
Sellers is slated to open on Labor Day. The cocktail lounge is the first of several concepts to come from hospitality group Icenhauer Ventures.