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Texas is the 3rd most Halloween-obsessed state, study finds

Let's get spooky, Texas.

Photo courtesy of Pumpkin Nights

Is Halloween the new Christmas? Sure seems like it in Texas, which just earned top-5 status in a new study of the U.S. states that are the most into the Halloween spirit.

When it comes to doing up the spookiest holiday of the year, the Lone Star State comes in as the third-most Halloween-obsessed state in America.

The report by outdoor furniture retailer Backyard Oasis ranked all 50 states based on an analysis of search results for Halloween costumes, decor, candy, haunted houses, upcoming Halloween events, and more. State populations were also factored into the rankings to ensure the scores were "accurately comparable."

Texas ranked No. 3 with a composite score of 48.16 points, beat only by California who ruled the list at No. 1, and New York which came in at No. 2, earning gilded costume crowns as the top two most Halloween-enthusiastic states.

According to the study's data, Texas is home to 47 haunted houses. The state has more than 75 Spirit Halloween stores in 2024, including nearly 30 in DFW, a dozen in Houston, half a dozen in Austin, and four in San Antonio.

Austinites have plenty of Halloween events to choose from, including a night out at one of many themed bars or artsy showcases. Looking outside of Austin, there are approximately 3,000 Halloween-related events happening all around the state in October.

Many trick-or-treaters dream of getting full size candy bars for Halloween, but in a surprising twist, the study found that the most popular Halloween candy in Texas is actually Sour Patch Kids. The sour-then-sweet candy is also highly popular in New York and Illinois, the report says.

Here's how Backyard Oasis broke down the rest of Texas' score:

9,314,440 – Halloween costume searches in October 2023
1,168,320 – Halloween decoration searches
445,670 – Halloween candy searches

Backyard Oasis CEO Andy Wu said in the report that the spirit of Halloween isn't just about giving out candy or dressing up in fun costumes, it's about sharing in a "tradition that sparks creativity and joy across the U.S."

"Halloween is one of the most exciting times of the year, bringing people together through creativity and celebration," said Wu. "It's amazing to see how different states embrace the holiday in their own unique ways, from massive costume searches to thrilling haunted houses."

The top 10 most Halloween-obsessed states are:

No. 1 – California
No. 2 – New York
No. 3 – Texas
No. 4 – Florida
No. 5 – Illinois
No. 6 – Ohio
No. 7 – Pennsylvania
No. 8 – Indiana
No. 9 – Michigan
No. 10 – Massachusetts

The least spooky state in the U.S. is Wyoming, which came in at No. 50, joined by nearby states Montana and South Dakota. New Mexico (No. 46) and Vermont (No. 47) were the other two states on the list's bottom five.

The full report can be found on backyardoas.com.

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Top of the class

UT Austin ranks among best U.S. schools for entrepreneurship in 2025

UT Austin, University of Texas at Austin, top Texas schools, best public universities, best colleges

Photo by Alexander Williams on Unsplash

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The University of Texas at Austin has earned two top-10 spots on The Princeton Review and Entrepreneur’s lists of the best graduate and undergraduate schools for entrepreneurship studies for 2025.

UT Austin's McCombs School of Business ranks seventh in the graduate category, and UT ranks second in the undergraduate category.

The school is no stranger to the prestigious national lists. In the 2024 rankings, UT also appeared as No. 2 among undergraduate programs, and No. 6 in the ranking for the best graduate programs.

This year marks the fourth time that the school has landed in the top 5 on the undergraduate side, and the 12th time in 15 years that McCombs has made the top 10 among graduate programs in the annual ranking, UT notes in a news release.

The only other schools in Texas to make either top-10 list for 2025 were Rice University (No. 1 graduate school) and the University of Houston (No. 1 undergraduate program).

Rankings for The Princeton Review and Entrepreneur’s 2025 lists were based on a survey of administrators at nearly 300 schools in the U.S., Canada, and Europe that offer entrepreneurship studies. Among the more than 40 factors used for the rankings were academic programs, faculty credentials, mentorship opportunities, and alumni entrepreneurship ventures.

"If the focus of the MBA program at McCombs School of Business at the University of Texas at Austin were to be summed up in one word, it would be 'collaboration,'" reads the 2025 graduate schools report. "Students in more than 20 concentrations uniformly crow over its 'incredibly collaborative culture,' citing the 'supportive culture' as a top reason they ultimately picked the program. As a 'top 20 school,' the 'rigorous academic[s]' and 'focus on clean energy,' 'technology,' and 'entrepreneurship,' are other stand-out elements of the program."

The top 10 schools on the list of 50 best graduate schools for entrepreneurship studies in 2025 are:

1. Rice University
2. University of California-Los Angeles
3. University of Michigan-Ann Arbor
4. Washington University in St. Louis
5. Babson College
6. University of Washington
7. University of Texas at Austin
8. University of Virginia
9. Erasmus University Rotterdam in the Netherlands
10. University of South Florida

The top 10 schools on the list of 50 best undergraduate schools for entrepreneurship studies in 2025 are:

1. University of Houston
2. University of Texas at Austin
3. Babson College
4. University of Washington
5. Washington University in St. Louis
6. University of Michigan-Ann Arbor
7. University of Maryland-College Park
8. Miami University of Ohio
9. Tecnológico de Monterrey in Mexico
10. Northeastern University

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The story originally was published on our sister site, InnovationMap.

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