We can add one more entry to the list of things that make us proud: On Tuesday, listeners welcomed Austin's first LGBT-focused radio station to the airwaves.
The appropriately named 97.5 Pride Radio is managed by iHeartMedia, a San Antonio-based media company that runs several other stations in town like 96.7 KISS, 100.7 KASE, and 102.3 The Beat. Austin is Pride Radio's second home; the station also broadcasts in Minneapolis.
"As we look at Austin's progressive community, there is no better time to launch a radio station for LGBT listeners and allies," said Patrick Davis, senior vice president of programming for iHeartMedia Dallas and Austin, in a statement. "We are very excited to bring 97.5 Pride Radio's unique programming to a city that thrives on being different."
The lineup will feature dance music, top 40 hits, and fun remixes. Singers to look forward to include Katy Perry, Nick Jonas, and Rihanna as well as artists like David Guetta and Calvin Harris.
The programming is sourced from the original incarnation of Pride Radio, however, to cater to the Austin market, the station will incorporate "exclusive on-air interviews and localized online content."
"We look forward to creating a new bond between 97.5 Pride Radio and local listeners through Austin's very own customized version of Pride Radio," explained Don Parker, Pride Radio brand manager and senior vice president of programming for iHeartMedia.
In addition to tuning into 97.5 FM, Austinites can listen to Pride Radio on HD2 channel 100.7 FM and via the station's website.
