Groceries To-Go

Amazon delivers fresh new grocery service to Austin shoppers

Amazon delivers fresh new grocery service to Austin shoppers

Amazon grocery delivery
Skip the trip to the grocery store. Photo courtesy of Amazon

Austinites could already get beer and wine delivered through Amazon Prime Now, but the retail giant just upped the ante by expanding its grocery delivery service to Bat City.

Starting Thursday, February 6, Prime members can shop for tens of thousands of products through Amazon Fresh and have them delivered in as little as one or two hours. And we're not just talking apples and oranges — everything from fresh meat to household staples to frozen food (come to me, gelato) is available.

But wait, you might be thinking, don't we already have grocery delivery through Amazon? Yes, in 2018 the Amazon-acquired Whole Foods Market started sending its goods directly to your door, but this development brings another option to the table.

Of course, you can also include your non-food Amazon items in your order. Fresh also stocks electronics, health and personal care items, home and kitchen goods, and toys.

Here's the best part: Amazon Fresh is included with a Prime membership, so two-hour delivery is free for orders of $35 or more and one-hour delivery is $4.99.

You can order from your phone or computer, or — if you're so inclined — just ask Alexa to add cereal, strawberries, and Bagel Bites (don't judge) to your Amazon Fresh cart, and then check out when it's convenient.