Do the foxtrot
Trendy Chicago-based convenience store trots into Austin with 4 new locations
A new kind of convenience store is coming to Austin. Chicago-based Foxtrot combines neighborhood retail and cafe with an e-commerce delivery app for extra convenience. The brand already has two locations in Dallas, and plans to bring four to Austin by 2023.
Austin's first Foxtrot location will land at 1804 S. First St., coming later this fall. Taking over a vacant auto repair shop, at the intersection of South First Street and Annie Street, the spot will be the brand's largest store to date. The 6,000-square-foot space will include a spacious indoor-outdoor covered courtyard patio, plus an all-day cafe and market.
On its heels will be a 2,500-square-foot location at 4800 Burnet Rd. later in the fall, followed by a City Hall outpost and a spot on the The Drag near the University of Texas at Austin in early 2023. Following the brand's strong sense of place with existing stores, each new Austin site is uniquely designed for the neighborhood it supports while incorporating signature design elements like concrete floors, wood paneling, warm color palettes, and local artwork.
Foxtrot co-founders Mike LaVitola and Taylor Bloom first met while studying and working in Austin. The pair launched Foxtrot in 2014 with a mission to modernize the corner store experience while adding an e-commerce aspect to bring added convenience. The brand prioritizes local purveyors alongside trending global brands from around the world, and already carries some Texas-grown favorites such as Siete, Lick Honest Ice Creams, Kosmic Kombucha, and more.
"It's been a dream of ours to come back to Texas and open our first Austin location in the neighborhood where Foxtrot was dreamt up over long nights and Lone Stars on our East Live Oak Street porch,” says LaVitola in a release. “We're thrilled to open our biggest location yet to showcase old friends and new partners in the Austin culinary community, and a great space to enjoy the neighborhood any time of day."
According to the release, Bloom and LaVitola knew they were ready to come back to Austin in a big way after a year of pivotal growth. The pair waited for meaningful Austin spaces to become available, ultimately deciding on four distinct locations to allow for a larger delivery radius to create the most impact in the Austin area. Each of the new Austin locations will have support from the brand's commissary kitchen, and the brand hopes to employ more than 125 people over the course of the next year.
Foxtrot currently has 21 locations across the country, with a third Dallas location coming to the Knox-Henderson neighborhood this fall. Carrying everything from coffee, smoothies, breakfast tacos, salads, bowls, and grab-and-go options for lunch and dinner, every Foxtrot offering is available for pickup or delivery through the brand's proprietary app. Each store also carries local craft beers, a curated wine selection from an in-house sommelier, and everyday essentials.