Frost It Forward
In addition to a Charity Guide and an editorial series highlighting those who are giving back, CultureMap is also turning the spotlight on locals who are fostering generosity, building community, and changing perspectives.
Lifestyle blogger Shruthi Parker of The Honest Shruth introduces Emancipet, a network of nonprofit veterinary clinics that offers affordable vaccinations, wellness care, specialty treatment, and spay and neuter surgeries for Austin's dogs and cats.
Watch how Parker, a Frost community partner, is able to #frostitforward by surprising an Emancipet visitor with a $100 cash card to cover their vet bill. It's small acts like these that continue goodwill in the community and hopefully make a big difference in someone's life.
Show how you're spreading optimism by tagging CultureMap Austin on Instagram and using the hashtag #frostitforward, and you could win some cool swag.