Hello Kitty food truck pounces on Austin with sweets and swag

Hello Kitty food truck pounces on Austin with sweets and swag

Hello Kitty Cafe truck exterior
The Hello Kitty Cafe Truck returns to Austin just in time for SXSW. Photo courtesy of Sanrio

If toasters, televisions, and toiler paper holders don’t quite sate your hunger for all things Hello Kitty, you’ll probably want to be at the Domain on March 17. That’s when the Hello Kitty Cafe Truck rolls into Austin with new treats and exclusive collectibles.

Since launching at Hello Kitty Con in 2014, the truck has traveled to more than 60 cities across the U.S. While stationed in Austin, the distinctive pink minivan will be parked in the Domain at 11410 Century Oaks Blvd. in front of Anthropologie, according to a Facebook event announcement. 

Some of Hello Kitty's favorite treats will be returning, including a petit fours box, a macaron set, limited edition T-shirts, and a bow headband modeled after her meowjesty’s signature accessory.

New this year are a giant cookie featuring the famous feline wearing a smart double-breasted coat, pocket pies filled with berry or Nutella filling, and a keychain depicting a bashful HK in a pile of her own merchandise.

The truck will be onsite from 10 am-8 pm on the day of the visit, but fans are advised to get there as early as they can. The truck only takes what can fit inside the van’s interior along for the ride, and catfights are strictly not the Sanrio way.