Austin wellness brand brings trendy treatments to new Texas market
Cryotherapy, a wellness trend that seemed to be fizzling, is churning once more with the expansion of Austin-based Restore Hyper Wellness + Cryotherapy into North Texas.
Three new local facilities — in Fort Worth's Southlake and Dallas' Preston Forest and Lovers Lane neighborhoods — are expected to open in early 2021.
Restore says in a release that it addresses "the fastest growing segments of wellness: helping people in need of chronic pain management, accelerated injury recovery, improved athletic performance, enhanced immune wellness, and healthspan longevity."
Popular services include:
Whole Body Cryotherapy. A cold therapy which immerses the body in temperatures as low as -260 degrees F for up to 3 minutes. It is said to releases endorphins and reduces inflammation in the body, providing a mood and energy boost, relieving muscle pain, improving sleep, and burning 500-800 calories per session.
IV Therapy. IV therapies are said to deliver vital hydration and micronutrients that provide multiple benefits, including helping detoxify the body and improving its immune function, brain health, energy, and longevity.
Their menu also includes:
- stretch therapy
- mild hyperbaric oxygen therapy
- infrared sauna
- red and near infrared light therapy
- compression therapy
- HydraFacial and Cryoskin facials
- slimming and toning treatments
Cryotherapy became popular in DFW about a decade ago, with cryo shops popping up around town to offer the deep freeze treatment long used by pro athletes. Many have since closed.
Restore, which was founded in Austin in 2015 and has been rapidly expanding nationwide, emphasizes its range of treatments — beyond cryotherapy — for better health and well-being.
“We are excited to expand our services to the Dallas-Fort Worth market in our mission to make our wellness services accessible and affordable for all,” says CEO Jim Donnelly in the release. "Our goal is to help the communities we work with dial in on their wellness needs so that they can feel better for longer and do more of what they love.”